Be Aware of the Different Publishing Paths
For the past five years, I have taught seminars on publishing and promoting. During that time, I’ve discovered that most writers aren’t familiar with the three basic publishing paths. Often they are limited in their knowledge or don’t understand the fundamental differences.
Three aspects separate the options: expenses, royalties, and the book’s ISBN.
When an author signs with a traditional press that has accepted his or her manuscript, with or without an agent:
- The author does not share in the cost of book production – no upfront expenses. (Although the author will be expected to put money into marketing.)
- The author will receive percentage royalties based on the amount of books sold and sometimes a cash advance.
- The publisher owns the ISBN, which was purchased by them from Bowker.
When the author chooses to publish through his or her own company:
- He or she will be responsible for editing, formatting, cover design, marketing, and all production costs.
- The author keeps the profit after retailer/distributors take their cut – no royalties.
- The author purchases the ISBN from Bowker, which means the author’s publishing company owns them.
When an author pays a subsidy press/service company to produce and distribute his or her book:
- The author pays all production costs, which often include a service fee.
- The author receives percentage royalties based on the amount of books sold.
- The author pays a fee to use the subsidy’s ISBN, which means that company, not the author, owns the ISBN.
Before embarking on a publishing path, writers need to research their options. They should understand the difference between true self-publishing and subsidy publishing. They need to be prepared to market regardless of path chosen. And they should be sure the path they are selecting is the best for them.
Known as “Spunk On A Stick,” Wolfe is a member of the NSA and a motivational speaker. “Overcoming Obstacles With SPUNK! The Keys to Leadership & Goal-Setting”, ties all of her goal-setting and leadership seminar’s information together into one complete, enthusiastic package. She also conducts seminars on book publishing and promoting, and assists writers through her author services. Her YA series, The Circle of Friends, features morally grounded, positive stories that appeal to both teens and concerned parents. Wolfe travels extensively for media interviews and speaking engagements, maintains a dozen websites & blogs, and contributes to several other sites and newsletters.
OVERCOMING OBSTACLES WITH SPUNK!
THE KEYS TO LEADERSHIP & GOAL-SETTING
BY L. DIANE WOLFE
Non-fiction/Self-help, Dancing Lemur Press, L.L.C.
$13.95 Print ISBN 978-0-9816210-2-9
$1.99 EBook ISBN 978-0-9827139-2-1